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When it comes to making buying decisions, what do I pay attention to?
I pay attention to how many different problems a product is trying to solve… claims to solve…
Because they are trying too hard.
Now, most things, most problems, admittedly, cannot be solved with one skill, one tool, one push of effort. You need a set of tools, a set of skills, and efforts invested in the right amount and in the right order.
But… tell me, can you tell a first grader to fix the leaky toilet, or to cook a three course meal?
You wouldn’t dare… Continue reading “If it sounds too good to be true, it probably is.”